An artist’s impression of Ramada Encore Christchurch, Colombo Street.
Wyndham Hotel Group has announced the introduction of a new brand – Ramada ENCORE – to New Zealand, reflecting the hospitality giant’s intent to broaden its portfolio in the country.
The soon-to-be Ramada ENCORE Christchurch Colombo Street is being developed under a franchise agreement with Lepdon Holdings and is slated to be completed in late 2017. Once finished, it will bring Wyndham’s portfolio in New Zealand to nine hotels and resorts spanning 446 rooms.
Located in the Christchurch CBD, the $15 million development is located near heritage attractions, the Canterbury Museum and the Arts Centre. Tourism hot spots like the Cardboard Cathedral, Re:START (the temporary shopping mall built from shipping containers), the Town Hall, funky restaurants and bars are all within walking distance.
Wyndham Hotel Group South East Asia and Pacific Rim President and Managing Director, Barry Robinson, said this development signifies the company’s desire to have a diverse presence in all New Zealand’s major cities.
“The group has achieved outstanding portfolio growth in New Zealand in the past two years, going from five hotels and resorts to nine existing or planned properties, with more on the way,” he said.
“Ramada ENCORE is a unique brand, different from any other lifestyle brand in New Zealand. It appeals to international and savvy domestic travellers alike through its modern features such as vibrant social spaces, contemporary bathrooms, wooden floors and bright colours. The hotel’s facilities include meeting rooms, a gym and a restaurant. Managing Director of franchisee Lepdon Holdings, Erin Hindmarsh, said the hotel will have a positive impact on Christchurch, including the employment of at least 12 staff once operational.
“This will be a significant development for Christchurch that will not just benefit travellers, but also those working in the food and beverage industry,” she said.
“This announcement – and the involvement of a global hospitality giant like Wyndham – is a sign of confidence in the long-term future of tourism in Christchurch.”
