Hospitality Business Magazine

FINAL WEEKS: Gilmours price-lock

Gilmours helping hospo

For almost three months, Gilmours has been focused on supporting Hospitality during what has been a challenging operating environment.

It’s your last chance to make the most of their initiatives to help your business: a price-lock on essential Hospo products and a B2C campaign which aims to drive more patrons into venues.

Product price-lock

The participating products are across the Grocery, Chilled & Frozen, Liquor & Beverages, and General Merchandise categories. A big thank you to the following Suppliers who have supported the campaign with product and price to help Hospitality:

• Sunrice
• Groenz
• TORK
• Castaway
• Bonson
• Dairyworks
• Mainland
• Source & Supply
• Watties
• Simplot
• Coca Cola Europacific Partners
• Suntory Oceania
• Thirsty Camel
• Hancocks
• Alpro

You can view the product range on bit.ly/GilmoursHelpingHospoBrochure.

B2C campaign – ‘Spring Into Your Local’

To supercharge this initiative, Gilmours has teamed up with other Suppliers to create a promotional campaign encouraging patrons to ‘Spring into your local’ more often and win by promoting their favourite Hospitality venues. The incentive is a $10,000 prize pool which has been generously donated by the following Suppliers and partners:

• Red Bull
• Grand Mercure Queenstown
• TORK
• Bonson
• Coca Cola Europacific Partners
• DB
• Thirsty Camel
• Pernod Ricard
• Lion
• Singha

The competition is run on social media – this will increase the exposure of the Hospitality venue’s social media accounts by driving organic reach, drawing more attention from existing and potential customers, and also encouraging user generated content.

To find out more about the Spring Into Your Local campaign, visit bit.ly/GilmoursHelpingHospoB2C.

Both the price-lock and Spring Into Your Local initiatives will end on Sunday 10 November.